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Tell me what is your PR, and I will tell you where you are. (ancient maxim, slightly rephrased)
PR - you have probably have seen this abbreviation before. It stands for PageRank, it varies from 0 to 10 and it can be assigned to any web page. According to Google, which adopted this concept which was originally developed at Stanford University, PR is an "importance of web page". Now other search engines use the same principles in their algorithms.
PageRank is a way to characterize link popularity of a page. Clearly, the more in-links the page gets, the more chances are that the customer directed to that page by a search engine will be satisfied. In spite of a complex algorithm for calculation of PR, one can easily estimate it in the following terms. In general, the more your page is getting in-links from sites of high PR and other pages of your site, the higher will be PageRank of your page.
Consider the following example. Index page of Site 1 has PR 4 and 40 outbound links, of which one leads to your home page. While home page of Site 2 has PR 3 and 3 out-links, of which one points at your site home page. Which site passes to your index page higher PR? Site 2, because in spite of a lower rank, PR of this site is divided by only three links, and hence more PR will be given to your site from this link.
PR is assigned to every page of a site, however, index page usually has the highest PR. This is simply because index page is usually the most linked page. Of course, exceptions are possible, when you have inside your site a popular article or some very active sub-domain.
You can determine PR for any pages using Google Toolbar in a browser, or through service sites, of which I would recommend My Google PageRank com (I have no affiliation with them, just a neat site:). Of course, the higher PR of your page, the higher probability that it will be listed on top of search results. Here are some examples of high-PR sites: Wikipedia PR 9, Amazon PR 9, eBay Sitemap PR 7, Google Home got PR 8.
PR 8 or higher will get your site to Olympian heights. Even lower PR can do well. From my own experience, a narrow-focused site of PR 4 can steadily hold first place in search results of Google and Yahoo on all main keywords. PR is important for search algorithms, but obviously this is not the only figure of merit used for building search results hierarchy. So if your pages have PR 0 - 2, this is just a sign that more work is needed. Building more inbound links from related sites, growing your site content and posting in blogs and article directories will be the best ways to improve PR of your pages.
Good luck and all the tens to your PR!
Article Source: PageRank-Tools.com
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For more info, please, visit : Fortunes Web, a site which caters to your web business prosperity. There you can ask Irmin any questions on making money online, search engine optimization, getting free web traffic, online advertizing, and more. Grab a totally unique version of this article from the Uber Article Directory
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2: 4 Steps To Get Back On Top, When Your Rankings Drop
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4: Authority Sites On The Rise
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