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Search Engine Optimization Stuff To Do To Your Page

Everyone that wants instant web site traffic simply heads over to a search engine, and registers to get pay per click (paid) advertising, so when people search, their website gets listed. It can add up to quite a bit of money when you use ppc traffic. Using search engine optimization, you can make your web pages appear higher in the search engine results pages, so people will find you, and click over to your website, without having to pay the search engines a dime.

You may have heard of this Page Rank thing. It is a google score between 0 and 10, and the higher the number, the better your page is. No one really knows how PageRank is scored, not even Larry Page (one of the key guys at Google). I can show you some simple things you can do to get better search engine rankings, and a better Page Rank.

Does that sound cool? It's easy stuff, and let's get into it straight away.

1. Generate links on other websites pointing to your website, using popular keywords.

This just means that other sites have a link to your site, and the text people click is a keyword that others search for on the search engines.

One way to do this is with article marketing (see my other articles). You simply write a short informative article, include an author box with a hyperlink back to your website, using a keyword you know people search for. Then you submit this article to many article directories.

2. Include your keywords in your title tag.

The title tag is what you read at the very very top left of your browser. Make sure your keyword shows up there.

3. Start your headline with your keyword.

Putting your keyword in your headline reaffirms the theme of your web page, so the search engines are pretty much convinced they know what your page is about. The headline is the biggest text on your web page, usually at the very top of the page.

4. Make sure other related keywords are on your page.

This means your page should be meaningful, and contain related words to whatever you are discussing.

5. Remove code from the top of your html.

To look at your page in html mode, open it, and then right click and choose "view source". What you are looking for is stuff that isn't readable, like javascript code and "css" descriptions. Move that stuff into other files, and include it from your page. Get the help of a techie if you don't get this part. Basically, you want Google and the other bots to read writing you can read, and nothing else. If the top of your page is filled with programming junk, you will not get ranked in the search engines.

6. Use fully qualified links to internal pages.

This means instead of linking to flowers.html, you should link to http://www.yoursite.com/flowers.html. This makes the search engines visit your other pages, and list them in their results.

7. Keep your website fresh.

If you page is old and stagnant, the search engines will drop your rankings, since they don't know if it relevant any more. By keeping your site fresh and changing, they know it is a vibrant, living site, and that makes it worth listing higher in the results pages.

Put these steps to work, and you will see a remarkable improvement in your search engine marketing efforts. It is easy, once you know exactly what to do.

Article Source: PageRank-Tools.com

About the Author:

Uncover the secrets of plain, easy search optimization secrets that can transform any web site business.www.JediWealth.com

Author: JackSinclair Total views: 251 Word Count: 609
Search for: seo, search engine optimization, search optimization, search engine ranking, website traffic, seo, website development, business development, rankings, traffic, website, computers, internet

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Everyone that wants instant web site traffic simply heads over to a search engine, and registers to get pay per click (paid) advertising, so when people search, their website gets listed. It can add up to quite a bit of money when you use ppc traffic. Using search engine optimization, you can make your web pages appear higher in the search engine results pages, so people will find you, and click over to your website, without having to pay the search engines a dime. 
You may have heard of this Page Rank thing. It is a google score between 0 and 10, and the higher the number, the better your page is. No one really knows how PageRank is scored, not even Larry Page (one of the key guys at Google). I can show you some simple things you can do to get better search engine rankings, and a better Page Rank. 
Does that sound cool? It's easy stuff, and let's get into it straight away. 
1. Generate links on other websites pointing to your website, using popular keywords. 
This just means that other sites have a link to your site, and the text people click is a keyword that others search for on the search engines. 
One way to do this is with article marketing (see my other articles). You simply write a short informative article, include an author box with a hyperlink back to your website, using a keyword you know people search for. Then you submit this article to many article directories. 
2. Include your keywords in your title tag. 
The title tag is what you read at the very very top left of your browser. Make sure your keyword shows up there. 
3. Start your headline with your keyword. 
Putting your keyword in your headline reaffirms the theme of your web page, so the search engines are pretty much convinced they know what your page is about. The headline is the biggest text on your web page, usually at the very top of the page. 
4. Make sure other related keywords are on your page. 
This means your page should be meaningful, and contain related words to whatever you are discussing. 
5. Remove code from the top of your html. 
To look at your page in html mode, open it, and then right click and choose "view source". What you are looking for is stuff that isn't readable, like javascript code and "css" descriptions. Move that stuff into other files, and include it from your page. Get the help of a techie if you don't get this part. Basically, you want Google and the other bots to read writing you can read, and nothing else. If the top of your page is filled with programming junk, you will not get ranked in the search engines. 
6. Use fully qualified links to internal pages. 
This means instead of linking to flowers.html, you should link to http://www.yoursite.com/flowers.html. This makes the search engines visit your other pages, and list them in their results. 
7. Keep your website fresh. 
If you page is old and stagnant, the search engines will drop your rankings, since they don't know if it relevant any more. By keeping your site fresh and changing, they know it is a vibrant, living site, and that makes it worth listing higher in the results pages. 
Put these steps to work, and you will see a remarkable improvement in your search engine marketing efforts. It is easy, once you know exactly what to do. Article Source: <a href="http://www.indexfor-cruise-line.info" target="_blank">PageRank-Tools.com</a> About the Author: Uncover the secrets of plain, easy search optimization secrets that can transform any web site business.www.JediWealth.com

Tags: seo, search engine optimization, search optimization, search engine ranking, website traffic, seo, website development, business development, rankings, traffic, website, computers, internet

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